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Michael Jordan Supports New Morehouse Multimedia Center for Future Journalists and Creators

09/28/26

The new Morehouse Multimedia Center gives students hands-on experience in journalism, sports broadcasting, podcasting, filmmaking, and emerging media technology.

The Morehouse Multimedia Center officially opened at Morehouse College in Atlanta on September 23, 2026, creating a new space for students to develop skills in journalism, digital storytelling, sports broadcasting, podcasting, filmmaking, and emerging media technology. The facility was made possible with support from Michael Jordan and Jordan Brand, building on a commitment of more than $1 million made in 2021 for scholarships and academic programming related to journalism and sports.

For aspiring journalists and content creators, the center is designed to connect classroom learning with real-world media production. Students will have access to professional equipment and opportunities to learn from experienced content creators while developing their own work.

What Is the Morehouse Multimedia Center?

The Morehouse Multimedia Center is a creative hub at Morehouse College designed to give students hands-on experience with modern media production and digital storytelling.

According to Morehouse College's official announcement, the center is located within the Journalism in Sports, Culture, and Social Justice department and supports creative production, digital storytelling, sports broadcasting, podcasting, filmmaking, and projects involving emerging media technologies.

The college describes the facility as a way to prepare students for a changing media landscape while giving them opportunities to develop practical, industry-relevant skills.

Morehouse's official Morehouse Multimedia Center website also highlights programs and initiatives including broadcast production, campus content creation, podcasting, sports media, and its Global Storytellers program.

Why Did Michael Jordan Support Morehouse College?

Michael Jordan and Jordan Brand supported Morehouse College through a commitment of more than $1 million in 2021 for scholarships and academic programming focused on journalism and sports-related fields.

That investment helped Morehouse expand its journalism curriculum and develop the Multimedia Center as a practical complement to its academic programs.

Morehouse launched its journalism major in 2022. According to the college, the new center provides students with a physical environment where they can apply the critical thinking and storytelling skills developed through their coursework.

The partnership also illustrates how philanthropic support can translate into educational infrastructure, equipment, and hands-on opportunities for students.

What Can Students Learn at the Morehouse Multimedia Center?

Students can develop practical skills across several areas of modern media, including:

  • Digital storytelling
  • Sports broadcasting
  • Podcasting
  • Filmmaking
  • Multimedia journalism
  • Video production
  • Emerging media technology

According to CBS Atlanta's coverage of the center's opening, students will receive hands-on training using professional equipment while learning from award-winning content creators.

The facility includes a modular production studio, editing bays, and approximately $250,000 worth of equipment, according to reporting by TheGrio.

That gives students the opportunity to move beyond studying media concepts and actually produce content in a professional-style environment.

How Does the Center Connect Journalism Education With Real-World Experience?

The Morehouse Multimedia Center is designed to bridge classroom education and professional media practice.

Mikki Harris, chair of Morehouse's Journalism in Sports, Culture, and Social Justice department, described the center as a bridge between critical thinking and professional practice for students.

That connection is increasingly important because today's journalists and content creators often work across multiple formats.

A modern media professional may need to write an article, record an interview, produce a podcast, edit video, photograph an event, or create content for digital platforms.

The Multimedia Center gives Morehouse students an environment where they can practice those skills while still completing their education.

How Will the Center Help Future Journalists and Content Creators?

The center gives students opportunities to create real media projects and build practical experience before entering the workforce.

Morehouse says students will use the facility to produce content across traditional, digital, and multimedia platforms. The college also reported that content produced using equipment purchased for the center generated more than 1 million social media views in August 2026.

The facility also supports faculty research. Morehouse says its multimedia tools can help faculty members digitize scholarship and distribute research to broader audiences.

That makes the center useful not only for students learning media production, but also for faculty members looking for new ways to share academic work.

Why Is the Morehouse Multimedia Center Important for Journalism Education?

The center reflects how journalism has expanded beyond traditional newspapers, radio, and television into a multimedia profession.

Today's audiences consume information through podcasts, social media, streaming video, digital publications, and other online platforms. As a result, journalism students increasingly benefit from experience with multiple forms of storytelling.

The center gives Morehouse students access to tools and training that correspond with this changing media environment.

Morehouse reports that nearly 120 journalism-program alumni currently work in media and sports, while more than 60 graduates have earned advanced degrees in the field.

The new facility adds another resource to that developing journalism ecosystem.

What Does Michael Jordan's Support Mean for Morehouse Students?

The investment combines financial support, academic programming, equipment, and practical media opportunities for students.

Jordan Brand's more than $1 million commitment in 2021 supported scholarships and academic programs for Morehouse students studying journalism and sports-related fields.

The new Multimedia Center builds on that investment by giving students a dedicated space to apply their education through hands-on production.

The center's official website describes it as a creative community focused on empowering the next generation of storytellers, journalists, and media professionals.

What Programs Are Available Through the Morehouse Multimedia Center?

The center has developed several programs and initiatives that give students opportunities to explore different areas of media.

According to the official Morehouse Multimedia Center website, these include:

  • MMC ProSeries
  • Broadcast Production Program
  • Campus Content Creators
  • More Conversations Podcast
  • Maroon Tiger Sports Network
  • Global Storytellers Program
  • MMC Productions

These programs demonstrate that the center extends beyond a physical production space. It is also becoming an environment for ongoing student projects, media training, and creative collaboration.

How Does the Morehouse Multimedia Center Fit Into Atlanta's Media Community?

The center adds another resource to Atlanta's extensive media, sports, entertainment, and creative ecosystem.

Morehouse College is located in Atlanta, Georgia, and the Multimedia Center is part of the college's broader effort to prepare students for careers in journalism and media.

The center also has an outward-facing mission. Morehouse says it is intended to strengthen the college's role in media education and scholarly innovation while helping students tell stories that examine culture and social issues.

For students interested in journalism, filmmaking, sports media, or digital storytelling, having these resources within Atlanta can provide an important environment for developing creative and professional skills.

The Morehouse Multimedia Center represents a new chapter in journalism and media education at Morehouse College.

Want to stay informed about developments in HBCU education, journalism, media, and Atlanta's growing creative community? Follow the latest stories and share this article with someone interested in the future of media and storytelling.

FAQ:

What is the Morehouse Multimedia Center?

The Morehouse Multimedia Center is a creative and media-production hub at Morehouse College in Atlanta. It provides professional-grade facilities, equipment, and hands-on training in areas including digital storytelling, journalism, sports broadcasting, podcasting, and filmmaking.

Did Michael Jordan fund the Morehouse Multimedia Center?

The center was made possible with support from Michael Jordan and Jordan Brand. Morehouse says Jordan and Jordan Brand committed more than $1 million in 2021 for scholarships and academic programming for students studying journalism and sports-related fields.

When did the Morehouse Multimedia Center open?

Morehouse College held the grand opening and ribbon-cutting ceremony for the center on September 23, 2026.

What can students do at the Morehouse Multimedia Center?

Students can work on digital stories, podcasts, films, sports broadcasts, and other multimedia projects. The center provides professional equipment and hands-on training designed to develop industry-relevant media skills.

Where is the Morehouse Multimedia Center?

The Morehouse Multimedia Center is located at Morehouse College in Atlanta, Georgia. Morehouse lists its campus address as 830 Westview Drive SW, Atlanta, GA 30314.

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